Asos boosts data academy to develop XXXL insights
Online fashion retailer Asos is aiming to further develop super-sized data skills across its business with the expansion of its…
data-driven marketing
Dentsu Creative recruits UK chief experience officer
Dentsu Creative, the group’s new global experience network formed by uniting agencies including DentsuMB, 360i, Isobar and Whitespace, has drafted…
MetroBank chief nets top marketing job at Very Group
Online shopping giant The Very Group has recruited MetroBank director of brands and marketing Jessica Myers to lead its 200-strong…
Marketing firms among the most tight fisted on pay
The UK advertising and marketing industry’s efforts to attract the finest minds appears at odds with the pay policy of…
Cost of living crisis? Bah, we’re not scrimping, say Brits
The cost of living crisis may be vexing the minds of marketers and politicians alike, but while nearly three-fifths (59%)…
Heathrow first aboard as Acxiom signs Salesforce deal
Acxiom has created a dedicated, global Salesforce practice, which it claims will provide high-performing marketing solutions by bringing its data…
TMW nets brief to breathe new life into the high street
TMW Unlimited has been appointed by heritage body Historic England, following a competitive pitch, with a brief to deliver an…
Data insights now driving nearly all digital marketing
Digital marketing is no longer driven by the “smoke and mirrors” ethos, with nearly three-quarters of brands embracing insights derived…
ICO forced to slash fine for DSG after losing appeal
The Information Commissioner’s Office has suffered a significant defeat in the UK courts after being forced to slash its fine…
New tool provides insight into UK cost of living crisis
Marketers having sleeping nights about how they can adapt their activity during the cost of living crisis are being offered…