Back to the office? Forget it – most want flexi return
The days of crowded offices, buzzing with energy, work and gossip, will never return if the vast majority (89%) of…
data-driven marketing
Very investment pays off as AI chatbot leads the way
Online shopping group Very.co.uk has hailed the implementation of its machine-learning chatbot after the investment in AI has led to…
REaD Group revamps online data management platform
Data and insight company REaD Group has implemented a raft of updates to its online, self-service data management platform, REaDOnline,…
John Lewis drafts in eBay chief as part of triple hire
John Lewis is beefing up its senior online team as part of the retail giant’s quest for a greater share…
Email marketing gets Covid fillip but data fears grow
The Covid pandemic has fuelled a major rise in email marketing, with brands seemingly diverting spend from other disciplines during…
Animal magic for Pets at Home as loyalty clubs boom
Pets at Home has hailed its customer loyalty strategy as a major factor in its annual retail revenues surpassing £1bn…
SShh! Most UK businesses still cover up data breaches
Three years down the line and it seems companies are still struggling to get to grips with GDPR, with new…
Brands urged to rethink ‘hopeless’ digital experiences
Marketers are being urged to overhaul their digital strategies on the back of a new study which reveals that most…
Top data and digital roles to drive Medialab expansion
Medialab has created two top-level roles as part of its strategy to put digital and data to the core of the agency’s…
MSQ sees off Covid nightmare to reveal record results
MSQ has battled through the Covid pandemic to reveal record results following a series of strategic investments that it claims…