MSQ targets B2B bonanza with launch of global agency
Marketing group MSQ is planning a major assault on the multi-billion pound business-to-business market with the launch of a dedicated…
data strategy
Virgin Media in entry-level data and marketing job boost
Virgin Media is planning to create more than 400 new graduate, intern, and apprenticeship roles this year, including a raft…
Burberry staffs up for data analytics expansion drive
British clothing brand Burberry is seeking to further strengthen its analytics team as part of a long-term strategy to bring…
Co-op hires BBC chief to lead data ‘centre of excellence’
The Co-op has turned to the broadcast industry to appoint a new head of CRM and customer experience, bringing in…
Axa opens UK data academy to boost in-house expertise
Axa UK is aiming to steel a march on insurance industry rivals by putting data at the heart of its…
Aldridge back with Lexus as Wunderman nets CRM task
Luxury car brand Lexus has pulled its CRM account out of Publicis’ Digitas and handed the business to Wunderman Thompson,…
NHS chief Ming Tang lands the top spot in DataIQ 100
DataIQ, the UK membership business for the data and analytics community, has chosen NHS England managing director of data and…
Santander recruits ex-HSBC chief to take over as CDO
Santander UK is banking on HSBC’s group chief data officer Rakshit Kapoor to ramp up its data strategy, technology and…
New data tool aims to show why the only way is ethics
Client marketers who fear they could soon be drowning in the stormy waters of data ethics have been thrown a…
Bosses back marketing to drive Covid recovery strategy
Evidence continues to mount that the marketing industry will bounce back strongly from Covid hell, with more than half (56%)…