LNER hires two agencies following marketing review
LNER, the rail company that provides long-distance inter-city services on the East Coast Main Line to and from London, has handed its…
data strategy
Co-op flags up 180 years of history for new era of retail
Co-op Group is returning to its roots for a new brand platform and integrated campaign to remind the British public…
Govt lines up new Bills for cyber security and smart data
The Government has stopped short of announcing new Bills for data protection and artificial intelligence but has vowed to strengthen the UK’s…
Nick Myers moves up to CSO in triple Oliver promotion
Global in-housing specialist Oliver has promoted head of planning Nick Myers to the role of chief strategy officer as part…
More and more Brits see advertising as a force for good
UK consumers are increasingly recognising advertising’s ability to drive change in society, with new figures showing positive sentiment up an impressive…
Cavalier approach to data holding back adoption of AI
Brand owners might have put data quality, consistency and silos on the back burner for years but this cavalier approach…
DMA ratchets up campaign for new data reform laws
The DMA has reiterated its call for the new Labour Government to include a commitment to bring in fresh data protection…
ICO causes stink over water firms’ sewage data blockage
Information Commissioner John Edwards has waded into the row over sewage pollution by calling on water companies to be more transparent…
Musk fumes as Brussels wields axe over X ‘blue ticks’
Social media site X has become the fourth tech platform in a matter of weeks to be found in breach…
Data and tech to drive Govt amid plans for 35 new bills
As the new Labour Government puts the finishing touches to its first King’s Speech, it has already committed to transforming…