Top clients and agencies join industry climate campaign
Many of the biggest names in advertising and marketing – including Dentsu, Facebook, Google, Havas, Omnicom Media Group, Publicis Groupe,…
DMA
DMA woos young guns with student membership plan
DMA Talent, the trade body’s division which champions the young, is stepping up its efforts to get the youth of…
Don’t lose sleep over EU ePrivacy, DMA tells UK firms
The DMA has dismissed the re-emergence of the EU ePrivacy Regulation, following 18 months in the Brussels’ wilderness, claiming existing…
TPS is working but we need more complaints, says DMA
The head of the Telephone Preference Service has refuted suggestions that the scheme is failing to block millions of so-called…
Boardroom indifference holds back apprentice take-up
Marketing industry apprenticeships are facing an uphill struggle to get off the ground because company directors are simply not engaged…
Firms declare war on poor data but the battle rages on
Marketers may have finally recognised the importance of data quality – which has risen up the agenda from a “nice…
DMA backs Race Equality Matters diversity campaign
The DMA has pledged to join the industry quest to achieve racial equality in the workplace by signing a partnership…
UK media group blames Brexit for relocation to Ireland
International media group Capital Business Media has relocated its UK content marketing and SEO division to Ireland in response to…
Amazon is UK shoppers’ fave as ad business soars again
Amazon not only continues to dominate the online shopping world and make major inroads into the advertising market, it has…
DMC chief: Ramp up customer service or risk demise
Data management and privacy issues continue to be a thorn in the side of the marketing industry, according to the…