Merkle targets UK growth with dedicated Northern hub
Dentsu Aegis Network’s data-driven performance marketing agency Merkle is aiming for a major expansion in Scotland and the North by…
Merkle
Merkle raids Adobe to boost agency commercial team
Data-driven performance marketing agency Merkle has bolstered its commercial operation by appointing Adobe director of strategic accounts Greg Womack to…
Merkle opens consultancy to advise on adtech solutions
Data-driven performance marketing agency Merkle is launching a new adtech consultancy practice in EMEA, designed to advise clients on striking…
Marketers must ditch ego to connect with customers
Today’s consumer is both hyper-connected and increasingly wary of sharing their data with brands. Indeed, a recent YouGov survey found that most UK…
Dentsu Aegis hires EE digital boss as chief data officer
The Dentsu Aegis Network has gone client-side to appoint a new chief data officer, poaching EE’s head of digital products…
Merkle launches DataSource insight platform in UK
Data-driven performance marketing agency Merkle is launching a proprietary people-based, market agnostic data platform, DataSource, in the UK which it…
Stack boosts management team with senior Merkle duo
MSQ Partners agency Stack has poached two senior data executives from Merkle to expand its management team, following in the…
Dentsu buys digital agency to boost Merkle operations
Dentsu Aegis Network is continuing to strengthen the operations of data-driven agency Merkle by acquiring Namics AG, a leading full-service…
Merkle appoints Rice as first data protection officer
Data-driven marketing giant Merkle has recruited former ICO chief Simon Rice to the dedicated role of data protection officer for…
Stack hires Merkle DBG data chief as Kimber departs
MSQ Partners agency Stack has appointed Merkle DBG’s Mark King as its first chief data officer to succeed data strategy…