Drink Doctor ads struck off for trivialising addiction
Manchester firm Drink Doctor – which offers “emergency alcohol deliveries” in an ambulance-style Boozebulance – has been slammed for a…
online advertising
Brussels under pressure to slam brakes on ePrivacy law
The European Commission is facing a growing backlash over plans to rush through the new ePrivacy Regulation, amid accusations that…
GDPR profiling curbs will wreck industry, argues DMA
The DMA has urged the Information Commissioner’s Office to “seize the opportunity” to spearhead the debate over online profiling within…
Twitter hires DunnHumby to tie Clubcard data to sales
Twitter is attempting to reverse its decline in advertising by overlaying DunnHumby database of 17 million Clubcard holders in an…
Online backlash grows yet top brands fail to take stand
Concerns over the online ad industry’s overall level of measurement are growing, with the majority of the world’s largest advertisers saying…
Now Bellwether predicts huge growth in DM expenditure
The prospects for direct marketing spend have received yet another boost this week with the latest IPA Bellwether Report predicting…
Rampant mobile helps digital spend break £10bn barrier
Fresh evidence has emerged that the concerns over the effectiveness of digital advertising, as well as the current ad placement…
Uproar as Trump throws out Obama online privacy law
US President Donald Trump has outraged privacy campaigners – again – by repealing an Obama online privacy law, meaning Internet…
Crisis? What crisis? Online spend to trounce TV in 2017
If there is a crisis of confidence in online advertising, it certainly has not registered yet; according to the latest…
TMW tackles illegal cartels in first ever CMA campaign
The Competition & Markets Authority is launching its first ever marketing campaign, aimed at cracking down on illegal cartels by…