Jaywing beats off all to pick up outdoor retailer Rohan
Outdoor clothing and footwear specialist Rohan has appointed Jaywing to deliver a brand and creative strategy centred on growth. Following…
retail marketing
Consumers say they would exchange data to stop ads
Consumers are so fed up with intrusive online ads following them round the Internet that nine in ten (91%) would willingly…
‘Loadsamoney’ Brits plan to spend, spend, spend savings
Retailers are being urged to get in shape for consumers to splash the cash, with new figures claiming that Brits…
Waitrose appoints Emma Isaac to top marketing role
Waitrose has appointed former NatWest, Barclays and British Airways marketing chief Emma Isaac as its new head of brand marketing…
Ecommerce to triple to $1.4tn as clothes sales go XXXL
The online home shopping market is set for a new wave of expansion on the back of the Covid pandemic,…
M&S joins UK coalition to digitally upskill the nation
Marks & Spencer is stepping up its drive to tackle the digital skills shortage by joining a coalition of major…
Kingfisher strategy delivers in spades as web sales soar
Retail group Kingfisher, which owns B&Q and Screwfix, is reaping the benefits of both a lockdown DIY boom and its…
Homebase eyes ecommerce boost with online makeover
Homebase has unveiled the first fruits of its digital transformation with a revamped online presence, designed to boost online customer…
CX demands emotion and Darwinist functional efficiency
Brands striving to create standout customer experiences must get back to basics by embracing both efficiency and emotion to make…
Currys PC World whacked for encouraging Xmas on tick
Currys PC World has been slammed by the ad watchdog for its “Gifts that make you go oooh” Christmas TV…