TMW nets CRM task for DAZN sports streaming service
Global sports streaming service DAZN has appointed TMW Unlimited to a six-month project to refresh the company’s CRM programme globally,…
sport
Winter World Cup means charities must plan Xmas now
It’s World Cup year again – but UK fans hoping for a summer festival of football will have to shelve…
Fold7 owner Miroma Group beefs up New Stance agency
Miroma Group, the company behind Fold7, Hyperactive and Contented, is bolstering its talent and influencer marketing agency New Stance with…
Footballers cry foul over ‘abuse’ of performance data
Hundreds of professional footballers are threatening to sue major betting, entertainment and data collection firms over what they claim is…
Data geeks forecast whether football’s coming home
With the country in the grips of Euro 2020 fever, it is hard to find an England supporter who does…
IBM launches volley of AI features for Wimbledon fans
Like it or loathe it, IBM is now just as much a part of the Wimbledon Tennis Championships as strawberries…
Inc & Co acquires MyLife Digital as expansion continues
Manchester-based digital collective Inc & Co has chalked up acquisitions five, six and seven with the purchase of MyLife Digital…
Brawn vs brain? Data geeks try to win Rugby World Cup
Big brands might be preparing for a scrum down over who can triumph at the Rugby World Cup in Japan,…
Animal rights charity whips up storm with horseracing
The horseracing industry has got on its high horse – quite literally – over a new outdoor ad campaign from…
Data geeks miss out on sporting glory…but only just
After a weekend of nail-biting sports finals, in which England won the Cricket World Cup and Novak Jokavic beat Roger…