Simply Outbound in merger deal
Simply Outbound, the company led by former Phruit chief Greg Life, has merged with Canadian outsourcing firm Fusion BPO Services…
Articles by DecisionMarketing
Organic industry in fresh campaign
The organic industry is launching a major campaign in an effort to increase awareness of the benefits of organic food…
Communisis fills top marketing role
Communisis has created the role of marketing director – which includes a place on the executive board – and appointed…
Site sell-off fuels postal asset fears
The £1bn sale of part of Royal Mail’s Mount Pleasant sorting office – due to be completed after privatisation –…
IDM unveils Holder tribute event
The IDM has unveiled details of the tribute event for co-founder and managing director Professor Derek Holder, widely regarded as…
Data security exposé hits top firms
Lloyds TSB and O2 have been accused of failing to keep confidential customer data secure after an undercover investigation has…
Giant zoetrope hails EDF 2012 blitz
EDF Energy has unveiled the UK’s first giant handmade zoetrope – a 2,000 year old moving-image device which was used…
Shape up to win the Tesco pitch
My old mate Jeremy Lee at Campaign – whom, I’m pleased to see has survived at Haymarket despite my best…
90% of consumers back cookie law
Nine out of ten people believe the EU cookie law – due to be implemented in a fortnight – is…
TDA chiefs unite for consultancy
Three former TDA chiefs have joined forces to launch consultancy GillFoxJames, designed to offer clients strategic marketing ‘thinking’ by working…