VCCP snaps up Table19 to boost customer engagement
VCCP has struck a deal to bring independent customer engagement agency Table19 into its network, in a move which the…
customer experience
Rapp boosts top strategy team as Parkes moves on up
Omnicom agency giant Rapp UK has bolstered its strategy team with the two key appointments as Caroline Parkes moves up…
Moonpig eyes experience sector in £124m Buyagift deal
Online greeting card specialist Moonpig is set to acquire gifting experience firm Buyagift for £124m as the firm eyes up…
VCCP takes on digital rivals with CX agency Bernadette
VCCP appears to have taken inspiration from a Four Tops classic to name its new customer experience agency, Bernadette, a…
Junior marketers the key driving force of CX innovation
Senior marketers might claim to have all the big ideas but it is their junior counterparts who are playing a…
Williams Lea customer comms arm joins Paragon Group
Paragon Customer Communications has got its corporate cheque-book out once more to purchase Williams Lea CCM, the customer communications division…
Tena group hands big briefs to Wunderman Thompson
Essity, the global health and hygiene company behind Bodyform, Tena, Plenty and Cushelle, has appointed Wunderman Thompson to handle its…
Not a lot like a bot as human touch still rules OK
It may be nearly 45 years since Blondie sang “don’t keep me hanging on the telephone” but the sentiment is…
Havas Group bolsters CX with acquisition of UK agency
Havas Group is boosting its Havas CX network with the acquisition of independent digital experience agency Inviqa, as part of plans…
Five-star CX calls for trust, sustainability and inclusivity
Soaring expectations around trust, sustainability and inclusivity are driving a new era of customer experience, with consumers judging brands on…