Andrew Mann joins M&S as head of insight and loyalty
Marks & Spencer has hired former Asda chief Andrew Mann to head up the retailer’s insight and loyalty strategy, as…
customer loyalty
Year Ahead: Can blockchain fix loyalty scheme woes?
The general consensus is that loyalty is broken. Recently we’ve seen Avios close its doors, Waitrose dramatically alter its offering,…
Marketers in dark over who their loyal customers are
Despite the millions of pounds invested in loyalty schemes, the vast majority of retailers are clueless about who their most…
Black Friday frenzy puts customer loyalty in jeopardy
That’s right, it’s Black Friday once again, meaning retailers up and down the country are attempting to serve the mobs…
Royal Mail data chief takes top role at Pets at Home
Pets at Home has appointed its first ever chief data officer to boost the retailer’s ‘Very Important Pets’ (VIP) customer…
Asos customers fume as ‘A-List’ loyalty scheme is axed
Online clothing giant Asos has incurred the wrath of its most ardent customers by revealing it is to scrap its…
Amazon feels love but overall brand loyalty takes a hit
Amazon may be not have had the best media coverage of late, but in UK consumers’ eyes it can do…
Virgin hires former Avios boss for loyalty scheme reboot
Virgin Group is attempting to breathe new life into its loyalty strategy by hiring former Monarch and Avios boss Andrew…
M&S launches data academy to tackle skills shortage
Marks & Spencer is taking matters into its own hands to tackle the data science skills shortage by becoming the…
Tesco braced for backlash as Brand Guarantee is axed
Tesco is risking yet another customer revolt after announcing plans to scrap its Brand Guarantee scheme, which gives customers an…