Wimbledon ‘Catch Me Up AI’ tool courts tennis lovers
Tennis lovers might still be reeling from the disappointment of Andy Murray’s early withdrawal from the Men’s Singles at the…
data-driven marketing
UK bosses admit tech failings but most aren’t bothered
Over two-thirds of UK business leaders have confessed they are too afraid to admit when they do not understand new…
Rise in election hate speech sparks online ad warning
As voters head to the polls, brands are being warned to be vigilant ahead of a challenging news cycle to…
Hallelujah? Shaun and Bez open Co-op ‘Send-Off’ series
Co-op Funeralcare has enlisted celebrity “couples” for a new digital-first branded entertainment series aimed at encouraging the nation to start…
Top chiefs exit after Very Group tech and data shake-up
The Very Group has undergone a major overhaul of its tech and data team with the departure of chief data…
Joint hires former VCCP chief as first managing director
Independent agency Joint has bolstered its leadership team with the appointment of its first managing director, who will be responsible…
Watchdog flushes Air Up urinating man ad down the pan
German-owned water bottle brand Air Up, which claims to promote “decency and morality”, has been splattered by the ad watchdog…
Invisible rollercoaster shows how Chessington’s ‘Got It’
Chessington World of Adventures is launching a campaign featuring a young family riding an invisible rollercoaster through the resort’s experiences,…
Last-ditch call for next Govt to resurrect data reforms
The DMA has joined forces with a number of industry and business groups to launch an 11th-hour appeal for the next…
It’s time to be loud and proud about direct marketing
I believe agencies made a critical misstep by abandoning the term “direct marketing” in favour of narrower alternatives such as…