data-driven marketing Archives - Page 208 of 502

News May 22, 2024 10:49 am

Any hopes brands had that the cost of living crisis might water down Generation Z’s obsession with companies demonstrating purpose…

News May 22, 2024 10:27 am

Suicide prevention charity Campaign Against Living Miserably (CALM) has joined forces with creative company The Or to show the love…

News May 22, 2024 9:46 am

Dentsu UK&I is bolstering its media practice with the appointment of Meta chief Jenny Bullis as chief executive with a…

News May 22, 2024 8:23 am

The Information Commissioner’s Office has reiterated its warning to organisations that they must not ignore data protection risks associated with…

News May 21, 2024 12:46 pm

Krow Group is embracing the power of three by appoining a trio of group executive creative directors as part of…

News May 21, 2024 12:18 pm

Freely, the new free TV service by the BBC, ITV, Channel 4, and Channel 5, has launched its first integrated…

News May 21, 2024 11:59 am

Former agency chief Chris Ward has returned to The River Group, six years after stepping down to concentrate on his…

Views May 21, 2024 10:47 am

Many of you may fondly recall the legendary sailor Popeye, whose rippling muscles seemed to swell with strength whenever he…

News May 21, 2024 10:02 am

Brands might be ploughing ever more budget into social media advertising but email marketing continues to be the most effective…

News May 20, 2024 12:19 pm

L’Oréal Groupe-owned luxury beauty brand Lancôme is set to undergo a major overhaul of its digital experience strategy with the…