Rapp to help frazzled parents with holiday SOS trial
Omnicom agency giant Rapp UK is aiming to give parents and guardians who work at the agency a helping hand…
data-driven marketing
Young eye marketing roles but parents aren’t so sure
As students across England, Wales and Northern Ireland find out their A-level results, three-fifths of those aged 16 to 21…
DMA calls for peace talks as postal dispute escalates
The DMA is calling for an urgent resolution to the postal dispute following a new strike ballot this week, calling…
Asda expands loyalty scheme to combat ‘tough times’
Asda is rolling out its loyalty programme to all stores across the UK and online following a successful trial in…
Retail chiefs invest in instore UX to woo back shoppers
Bricks and mortar retail marketing bosses have come out fighting following the near annihilation of the high street during the…
Royal Mail nets Sky Zero TV spend to flag green aims
Royal Mail has emerged as one of the five winners of the Sky Zero Footprint Fund, a £2m initiative which…
Tesco joins forces for giant digital display ad network
Tesco and its data division DunnHumby have joined forces with JCDecaux to create what they claim will be the largest…
Grocers must get smarter to fight shopping basket cuts
Every morning the news headlines are enough to make you fold up your paper, switch off your TV or close…
Unilever chief scoops top marketing role at Pandora
Global jewellery brand Pandora has drafted in senior Unilever executive to spearhead its marketing operations following the departure of former…
Co-op brings in MullenLowe to overhaul digital strategy
The Co-operative is overhauling its customer marketing strategy to drive growth across the entire group and has appointed MullenLowe Group…