DMA hails EU data pact but Govt could yet scupper deal
The DMA has expressed relief that Brussels has finally sanctioned the data adequacy agreement – which will maintain the free…
data strategy
Firms hunt tech, digital and data skills for bounce-back
The June 21 free-for-all might have been shelved but the gradual opening of key sectors has seen nearly nine in…
Microsoft Dynamics 365 clients offered free data check
Clean Contacts, the consortium launched by the Software Bureau, Royal Mail, REaD Group and Wilmington Millennium, has launched a new…
Costa Coffee hires Child for global data analytics role
Costa Coffee is aiming to ramp up its customer insight operation and put data at the heart of the business…
Kite Factory growth spurt triggers recruitment drive
Independent media agency The Kite Factory has, in the words of its founder and one-time CEO Mike Colling, been going…
Carrefour embraces LiveRamp to cosy up to suppliers
French-owned retail giant Carrefour has expanded its global deal with LiveRamp to enable the company to build closer links with…
InfoSum adds Kantar’s TGI insights onto its platform
Kantar has become the latest major data company to sign a partnership with InfoSum in a deal designed to help…
Google forced to get UK consent for new adtech system
Google has been forced to give UK authorities the final say on any new system to replace third-party cookies, with…
Young could love data science, if they knew it existed
Believe everything you read and you could be forgiven for thinking young people are gagging to be data scientists; sadly,…
Industry unites to benchmark marketing effectiveness
Industry bodies the IPA and ISBA are collaborating on a new programme designed to benchmark the effectiveness of agencies and…