Asda chief resigns as agency review enters final stages
Asda chief customer officer David Hills is to leave the supermarket giant after just 18 months in the role, as…
data strategy
Havas boosts data and tech with double appointment
Havas has appointed a new leadership team to spearhead the agency group’s future data and tech agenda and accelerate its…
Ransomware fine fuels security warning to all UK firms
The Information Commissioner’s Office has reiterated its warning to all UK organisations to protect personal data with robust security measures…
Travelex launches first ever customer loyalty scheme
Foreign exchange brand Travelex has unveiled its debut loyalty programme, offering customers a lifetime of exclusive deals, discounted exchange rates,…
EE forced to pull the plug on ‘Clocking Off’ ad campaign
A major EE ad campaign, designed to show how its Wi-Fi 7 Smart Hub Pro and Smart WiFi Pro can…
Dobbies promotes ‘garden living’ through the seasons
Dobbies is aiming to show how the garden is not just for spring and summer but multiple seasons and cultural…
Brands urged to act over sweeping decline in data trust
Brand owners still have plenty of work to do to convince consumers that personal information is safe in their hands,…
Data brokers face security probe in Govt consultation
The Government has launched a major consultation on the UK data broking industry as part of a “call for views”…
Combat marketing tunnel vision for the bigger picture
Finding the appropriate balance between commercial opportunities and marketing investment has been a long-term challenge for brands. Recent research from…
Outdated demographics ‘waste budget and hit privacy’
Marketers and their agencies have been warned they are placing far too much reliance on outdated demographic segments that not…