GDPR six years on: Is the EU law still fit for purpose?
GDPR might be six years old, but those four letters are still enough to strike fear into many people working…
data strategy
Dentsu dismisses privacy fears to sign Snap partnership
Fresh from being let off the hook over its “My AI” chatbot, Snap has joined forces with Dentsu for what the…
Marketers back new digital law to fight rogue firms
While the data protection reforms might have slipped through the net, the marketing industry has welcomed the fact that the…
Cheers and boos as data reforms Bill ends up in the bin
The Government’s failure to include the Data Protection & Digital Information Bill (No2) into its “wash up” process, which fast-tracks…
Industry fears client cutbacks over direct mail price rise
Royal Mail is facing a growing backlash from the marketing industry over plans to increase advertising mail costs by an…
Very Group CMO promoted to chief customer officer
Online shopping giant The Very Group has promoted chief marketing officer Jessica Myers to the expanded role of chief customer…
‘Barking mad’ Visit Wales tourism push targets dogs
Visit Wales is taking a novel – or some might say barking mad – approach to showcasing the country as…
Data reforms Bill ‘doomed’ as General Election is called
The Government’s long-awaited Data Protection & Digital Information Bill has fallen victim to Prime Minister Rishi Sunak’s decision to call…
M&S boss dismisses loyalty club-only deals as ‘tricksy’
Marks & Spencer has ruled out launching loyalty club member-only offers, despite running trials of “Sparks Prices”, with chief executive…
‘Skint’ GenZers reveal their steadfast love of ‘purpose’
Any hopes brands had that the cost of living crisis might water down Generation Z’s obsession with companies demonstrating purpose…