Agencies join hub to put diverse talent ‘in the know’
A group of marketing and advertising agencies is partnering with Day of Wrk – a platform that aims to help…
data strategy
UK firms slug it out as battle intensifies for AI experts
The fight to attract the best artificial intelligence talent continues to rage across the UK, with data scientists the most…
Havas swoops for AI-driven digital transformation firm
Havas has acquired French data consultancy TED Consulting, which specialises in all aspects of digital transformation, to enhance its use…
AI concerns fuel call for more changes to data reforms
The Government’s long-running battle to get its data reforms passed before the next General Election is proving ever more arduous…
Accenture bags Unlimited to bolster CRM and GenAI
Accenture is bolstering its Accenture Song division with the acquisition of Unlimited in a move designed to scale its offerings…
BSI appoints agency for business makeover campaign
BSI, the business improvement and standards company best known for its Kitemark, has appointed a global creative and media agency…
Brands’ AI adoption hampered by lack of trust and data
Businesses appear to be making good progress on implementing artificial intelligence to help power customer interactions, but are still finding…
Dulux turns to the classics to draw up colour palette
Dulux Heritage has reimagined the covers of 12 literary classics – ranging from War of the Worlds, Dracula and Moby…
Dobbies hires Phil Thomas as CMO to grow loyalty club
The Dobbies garden centre chain has appointed a new chief marketing officer just in time for the spring and summer…
Tui bolsters data strategy with Serendipity2 extension
Travel and holiday giant Tui is expanding its relationship with data specialist Serendipity2 to cover store performance analysis within the…