Online slump is final nail in coffin for Covid ‘new normal’
Predictions that Covid would kill off the high street as online-only shopping went “gangbusters”, have finally been put to rest, with…
data strategy
Government forced to get extension on data reforms Bill
The Government’s difficulties in getting its data protection reforms over the line and on the statute book have been laid…
TMW Unlimited wins brief to steer Suzuki GB business
Japanese car giant Suzuki has appointed TMW Unlimited to handle its integrated creative, content and CRM account just two months…
Google expands AI training with free marketing module
Google has launched a free training module as part of a wider series offering practical advice and tips focused on…
Havas builds B2B wing with major agency acquisition
Havas is expanding its B2B division with the acquisition of UK-based global agency Ledger Bennett in a move designed to…
MSQ eyes fresh growth by appointing first ever CMO
International creative and technology agency group MSQ has appointed its first chief marketing officer to further evolve its proposition among clients,…
Privacy probe gives female apps a clean bill of health
A full-scale investigation into the personal data practices of major female health apps – including those that monitor periods and fertility…
Nectar in driving seat as Sainsbury’s eyes ‘Next Level’
Sainsbury’s has vowed to continue to build on its Nectar loyalty programme in the next three years, offering “more personalised,…
BSI seeks agency to push strategic business services
Global standards organisation BSI is on the hunt for a marketing agency to devise a new digital campaign to redefine…
Amazon jumps in bed with Reach for post-cookie deal
Google’s deprecation of cookies might be far from a done deal but Amazon is not taking any chances by signing…