Loyalty clubs see major boost from member-only offers
The launch of member-only offers is driving a huge take-up of loyalty programmes, with nearly two-thirds (64%) of shoppers admitting…
loyalty scheme
Sainsbury’s boosts attack with Nectar Prices expansion
Sainsbury’s is taking the loyalty club war on high prices to its rivals by expanding the Nectar Prices scheme, launched…
Robert Dyas unveils first loyalty scheme in 150 years
Home, electrical and garden retailer Robert Dyas, which can trace its roots back to 1872 when the eponymous founder opened…
John Lewis recruits first group loyalty chief from Tesco
The John Lewis Partnership has appointed its first group head of loyalty, working across John Lewis, John Lewis Finance and…
Co-op plots £240m investment in membership scheme
Co-op is planning to invest more than £240m over the next five years to boost its loyalty programme and help…
Nectar apes Clubcard Prices as grocery spend drops
Sainsbury’s is ramping up the battle for shopper loyalty by taking a leaf out of Tesco’s book with the launch…
Major brands join trial of ITVX data-driven ad scheme
Some of the world’s biggest advertisers – including Unilever and PepsiCo – have signed up to trial ITV AdLabs’ new…
Tesco shoppers fume over Clubcard reward cutbacks
Tesco is facing the wrath of its most loyal customers after slashing the value of the Clubcard Reward Partners scheme…
Zalando bigs up loyalty club for boost in fashion lovers
Online fashion and lifestyle retailer Zalando has hailed the success of its customer loyalty programme for boosting the number of…
Victoria’s Secret ties up brands for new loyalty pilot
Victoria’s Secret, the lingerie brand which went tits up in the UK before being bought out by Next, is testing…