Kite Factory growth spurt triggers recruitment drive
Independent media agency The Kite Factory has, in the words of its founder and one-time CEO Mike Colling, been going…
media
IPA scheme to help agencies cut media carbon footprint
The IPA is stepping up its support to agencies in their transition to a zero-carbon future with the launch if…
WWF awards community and events brief to Medialab
World Wildlife Fund, the independent conservation organisation, has appointed Medialab Group as its media partner as part of plans to…
Digitas tightens grip on E.On account with new brief
Energy giant E.On has expanded its relationship with Digitas UK, 18 months after it became the brand’s digital experience agency…
TMW and Specialist Works join Freesat ‘agency family’
Freesat, the free satellite TV service, has appointed TMW Unlimited to run its creative account and The Specialist Works as…
Kite Factory scoops low-cal US booze brand White Claw
White Claw, a low-calorie alcoholic seltzer water which has become a top-selling brand in the US market, has appointed independent…
Honda hands data-driven European media brief to UM
Honda Motor Europe is planning to ramp up its data-driven digital transformation with the appointment of media agency UM following…
Decision Marketing at 10: Future of media effectiveness
The proliferation and rising popularity of a myriad of digital channels over the past decade has made the measurement of…
Majestic uncorks first ads for 5 years with new agencies
Majestic Wine has launched its first major ad campaign for five years with newly appointed creative agency Red Brick Road…
Medialab retains account with the Alzheimer’s Society
Alzheimer’s Society has reappointed Medialab as its consolidated communications partner responsible for planning, managing and optimising its annual media budget…