Gillian Anderson spreads the love in M&S fashion blitz
Marks & Spencer is aiming to big up the sisterhood and accentuate the positive this spring with a new campaign…
retail marketing
9-year-old shows joy of the new in AMV ad for Decathlon
Decathlon, one of the world’s largest sports retailers, is looking through the eyes of a child for a new global…
John Lewis eyes AI shopping and TikTok in tech boost
John Lewis is making a major investment in AI-powered shopping, with the aim of being one of the first UK…
B&Q rallying cry urges Brits to crack on with DIY jobs
B&Q is aiming to get the nation to move from dreaming about home improvements to actually getting on with them…
Morrisons fights Germans with greater personalisation
Morrisons is going back to the future, with a major expansion of its use of physical coupons, only this time…
Asda raids B&Q for new vice president of marketing
Asda is beefing up its marketing team with the appointment of B&Q marketing director Tom Hampson as vice president of…
Loyalty card shopping data joins battle against cancer
Tesco and Boots have signed up to a major Imperial College London study to investigate whether shopping behaviours shown in…
Waitrose goes to the final frontier for Gastronaut blitz
Waitrose is launching a new brand campaign, The Gastronaut, following on from The Perfect Gift festive romcom by paying homage…
Co-op scraps price-matching ads after Aldi complaint
Co-op has been forced to rip down a price-matching campaign after the ad watchdog ruled the retailer had failed to…
M&S is the top UK brand yet again despite hack attack
Last year might have been a classic annus horribilis for Marks & Spencer following the devastating ransomware attack that brought…