Holidaybreak plots eCRM strategy
Holidaybreak, the company behind the Eurocamp and Keycamp holiday brands, has appointed eCRM specialist Underwired Amaze to develop the brands’…
Articles by DecisionMarketing
Tesco eyes Garden Centre Group
Tesco is reportedly planning to dig a bigger share of the garden centre market by buying the Garden Centre Group,…
Public baulk at mail delivery plan
Royal Mail’s plans to allow neighbours to take in undeliverable parcels and signed-for mail have been dealt a blow by…
Centaur shake-up fuels £30m loss
Centaur Media, the company behind the likes of Marketing Week and Money Marketing, has recorded a pre-tax loss of £30.3m…
Shaun Moran grabs top TCA job
The Communications Agency has hired former Lida chief Shaun Moran as executive creative director. Moran left Lida last summer after…
eCircle opens Scandinavian wing
Email service provider eCircle is expanding its operations in Europe with the launch of a Scandinavian office, and hiring key…
DDB lures back Red Brick Rd duo
Integrated agency DDB UK has poached back award winning creative duo Matt Lee and Pete Heyes from The Red Brick…
Busty on her knees once more…
So here we are again, another week of trawling through the gutter to give you the latest industry gossip. Actually,…
Folly of marketers jumping the queue
Marketing is, like other shared services within a typical organisation, facing the realisation that everyone thinks their project requests are…
90% of firms rocked by data loss
Nearly 90% of businesses have suffered some form of data loss in the past year, according to a new study,…