Security snubbed in hunt for deals
Nearly half of all online shoppers are willing to risk their personal details being compromised so long as they can…
Articles by DecisionMarketing
German row threatens Facebook
Facebook’s privacy policy has been branded illegal by one German data protection authority amid claims that the “Like” button sparks…
Bmi dishes out direct brief to Lida
Airline Bmi has strengthened its relationship with M&C Saatchi Group by handing its direct marketing activity to Lida without a…
TalkTalk billing gaffe costs £5.5m
Telecoms giant TalkTalk and its subsidiary Tiscali have been forced to shell out a total of £5.5m – including fines…
Why Busty is a greedy Farquhar
Well, dear readers, I’ve got some good news and some bad news. The bad news is that my Uncle Ivan…
Andy Taylor takes B2B CM role
Former Experian head of product marketing Andy Taylor has joined outsource telemarketing company B2B Contact Marketing as commercial director. Formed…
Albion chief succeeds Nieri at CMW
Media Square has appointed former Albion chief Liz Wilson to head up CMW, succeeding Martin Nieri who quit in June…
Rolls-Royce kicks off DM review
Rolls-Royce, the vehicle of choice for celebrities from David Beckham to 50 Cent, is talking to agencies about its direct…
Lloyd James lands Clinton Cards
Clinton Cards, which this week hired its first marketing director, has appointed Lloyd James to handle the company’s point-of-sale inserts…
Mobile ‘more crucial than wallet’
Nearly half of younger smartphone owners would rather lose their wallet than their handset, according to a survey, which the…