Articles by DecisionMarketing


£2.5m compo bill for ID Card

The Government has coughed up nearly £2.5m in compensation to suppliers after it scrapped the National Identity Card programme. In…


M&S set to lose Interflora case

The European Court of Justice (ECJ) is likely to rule that Marks & Spencer infringed Interflora’s trademark rights by buying…





SFW launches Microsoft mailing

Microsoft Advertising is targeting media planners with a new campaign promoting the company’s ability to target mums. Capitalising on the…



Townshend reveals start-up ‘Now’

John Townshend has finally revealed his start-up, joining forces with ex-COI chief Mark Lund and former Partners Andrews Aldridge planning…


Cautious welcome for Budget

The direct, data and digital marketing industries have given a cautious welcome to the Budget, with the inevitable winners and…