TMW fills director of data role
TMW has finally appointed a new data director – MPG Media Contacts head of data strategy Anna Foster – into…
News
Viewers rewarded for watching ads
Consumers can now collect Nectar points simply by watching video ads following the launch of an ad-based loyalty platform which…
Industry fight goes transatlantic
UK direct marketers are set to benefit from a new initiative launched by the US DMA, designed to educate consumers…
Firms ‘leading way on data law’
Brand owners are leading the way in data protection compliance, according to a series of reports by the regulator, although…
Patak’s goes digital for new sauces
Indian food brand Patak’s is launching a new range of stir fry sauces through an online push, with one execution…
Post Office bigs up host of services
The Post Office is launching its first TV campaign for two years, through new agency Dare, which aims to showcase…
Fresh joint attack on phone ‘scourge’
The DM industry has backed a new Ofcom guide designed to help consumers deal with the ‘scourge’ of nuisance calls…
RSPCA lures NSPCC marketing chief
Animal-welfare charity the RSPCA has appointed NSPCC communications chief John Grounds as its new director of marketing and campaigns. His…
Google hands hacker $60,000
Google has paid out a $60,000 (£37,000) bounty to an online hacker who successfully managed to cracked its Chrome web-browser,…
Samsung overturns US sales ban
Apple’s ongoing battle with Samsung has swung in favour of the South Korean technology giant after the Court of Appeals…