Omnicom links LiveRamp and Experian for data platform
Just days after IPG bought Acxiom, rival Omnicom Group is aiming to prove its own data-driven credentials with the launch…
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Just 2% of consumers trust agencies with their data
Marketing and advertising agencies have a mountain to climb when it comes to gaining consumers’ trust in handling their personal…
‘Lady zoo’ Presidents Club spanked by charity watchdog
The Charity Commission has launched a scathing attack on the trustees of the controversial Presidents Club – which was branded…
Direct mailing firm blames Blue Planet II for collapse
A direct mail specialist print firm – which has been trading since 1978 – has blamed the fall-out from the…
Marketing bodies back Brexit plans but demand clarity
The marketing industry has backed the Government’s stance on data protection post-Brexit – included in long-awaited White Paper “masterplan” to…
Sarah Shilling nets Unlimited group marketing role
Unlimited Group has promoted Sarah Shilling from managing partner at its Brand at Unlimited agency to the role of group…
Callcredit brand axed as company rebrands TransUnion
Callcredit, the company which started life as an offshoot of the Skipton Building Society in 2000 before being sold last…
Major UK data firms under scrutiny as watchdog bites
Some of the UK’s leading data companies, including CACI, Experian, Equifax, TransUnion (formerly Callcredit) and Data8, are among those firms…
Denham under fire over ‘unchallenged’ Facebook fine
Information Commissioner Elizabeth Denham has been castigated for announcing that her office intends to fine Facebook £500,000 over the misuse…
Top brands act to fight unfair data processing contracts
The world’s top brands are scrabbling to ensure they are not forced into sign one-sided and unfair data processing agreements…