Aimia troubles continue as global chief exec steps down
Aimia global chief executive David Johnston is to leave the business “by mutual agreement” following a disastrous two years for the…
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Final GDPR consent guidance to be published in 2 weeks
The final GDPR consent guidance will be published by the Information Commissioner’s Office within the next fortnight – two weeks…
MRM Meteorite grabs Subway account without a pitch
Sandwich chain Subway has appointed MRM Meteorite to handle its direct marketing account without a pitch, taking over from Havas…
“20 in Data & Tech” seeks female role models for 2018
The organisers of the “20 in Data & Technology” initiaitive, designed to highlight the breadth of female achievement within the…
Over 40% of firms suffered cyber breach in past year
The Government is calling on UK businesses to better protect themselves against cyber crime after new statistics show that over…
Direct mail budgets hold firm as adspend hits £22.2bn
Direct mail continues to prove its mettle within the UK marketing mix, helped by a strong performance in Q3 2017,…
GoCompare sent to naughty step for cash-guzzling ad
GoCompare has been scolded by the ad watchdog after the parent of a young child, who aped the actions its…
One month until GDPR D-Day: Beware rise of ID theft
Companies are being warned to ensure they put in place strong measures to ensure that one of the key tenets…
One month until GDPR D-Day: SMEs demand leniency
The Federation of Small Businesses is calling for a “light touch” from the Information Commissioner’s Office towards implementation of GDPR…
One month until GDPR D-Day: brands still fear future
With just one month to go until the biggest overhaul of data protection legislation in a generation, marketers at major…