Former LadBible director of marketing and communications Lindsay Turner has emerged as VCCP Media’s new managing director as part of an overhaul of the agency’s positioning and senior leadership team.
The move is designed to build on CEO James Shoreland and CSO Will Parrish’s vision since they both joined in January, turning VCCP Media into a creativity-led, integration-minded agency.
Turner left LadBible in July, and was succeeded by Vice Media chief Mike Walsh, who joined last week.
In her new role, she will work closely with Shoreland to continue to deliver growth and be responsible for the smooth running of the agency, attracting the best talent, driving VCCP Media’s marketing and communications efforts and maintaining high standards across all VCCP Media’s clients.
At LadBible, Turner oversaw all of the group’s commercial, brand, communications and design functions, having joined as director of client solutions for the group’s commercial team in 2000.
Before joining LadBible, Turner was CEO of Spark Foundry, part of Publicis Media, where she completed the merger of Blue 449 (where she had been MD) and Spark Foundry brands in December 2019. She has also worked at Walker Media and Mindshare.
In addition to Turner’s appointment, both head of new business Becky Marsh and head of people Kim Jamieson will join the new leadership team.
Marsh, who joined VCCP in 2022 after nearly a decade working in Australia for both Wavemaker and MEC, will be responsible for bolstering new business and growth. Since joining VCCP, she has helped win and retain multiple clients across a variety of categories, including the recent wins of Esure, Motability and Naturo.
Meanwhile, Jamieson’s role will consist of ensuring VCCP Media’s talent are at the heart of the agency, driving talent development opportunities, hiring people that align with the its ambition and retaining the best talent. She has worked in media and advertising roles for more than a decade and has been at VCCP for over seven years.
In addition, VCCP Media’s new positioning realigns with VCCP Group’s mission, as the challenger agency for challenger brands. “We are VCCP. We do media. We just do it differently.”
Shoreland said: “As shown in our multiple new business wins this year, VCCP Media has a strong ambition for growth. We do media differently. We are the only media agency whose teams incorporate insights from behavioural science, creative, production, PR, data, technology, brand design, UX and beyond to deliver truly integrated communications.
“Lindsay is the perfect match for us thanks to her challenger spirit and experience across multiple specialisms – from media agencies to media owners and marketing. She’ll bring a fresh, innovative perspective and help us continue on our integration journey.”
Turner added: “The opportunity to grow an agency that is entrepreneurial, strategic, highly creative and embracing a challenger mentality is exciting. VCCP Media is unique as it sits at the heart of the biggest and best integrated agency in the UK. It’s an agency that is designed to bring a fresh approach that drives ambitious growth and culturally relevant campaigns for brands.”
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