Medialab hires John Ayling ‘lifer’ Venes for TV boost

steve venesMedialab Group is aiming to beef up its TV planning and buying division with the recruitment of John Ayling & Associates veteran Steve Venes to the new role of broadcast director.
Venes has been at John Ayling for 22 years, where he worked alongside clients including Barnardo’s, Noble Foods, Plan UK, Christian Aid, Save the Children and Macmillan.
Said to be one of the most experienced and knowledgeable TV buyers in the industry, Venes will be a key part in Medialab’s growth as a full service, multi-channel planning and buying solution.
Medialab chief executive Marcus Orme said: “This is a fantastic appointment for us. Bringing on board someone with Steve’s expertise and knowledge will be invaluable. We realise the importance of TV in providing a fully rounded media proposition to our clients and this will enable us to provide exactly what our clients want.
“Combining our data driven approach [which focuses on insight, analytics and measurement] with Steve’s skills as a media buyer will provide a huge benefit for our clients and their customer acquisition strategy. He is the perfect fit for us and we can’t wait to get started”.
The appointment comes after a record year in 2016 for Medialab which saw a 50% growth in revenue.

Related stories
Medialab hires Pidgeon in revamp
Medialab nets Macmillan data brief
Medialab lands raft of IDM business
IDM data business shuts up shop
Medialab scoops Post Office brief

Print Friendly

To leave a comment please register – it takes less than a minute and is free of charge. You will also get our weekly email update The DM Report (to opt out contact subscriptions@decisionmarketing.co.uk). If you are an existing user, please log in. If you have forgotten your log-in details please email info@decisionmarketing.co.uk to get them reset!

Existing Users Log In
 Remember Me  
New User Registration
*Required field