Polestar hires influencer agency as ad reviews kick off
Swedish electric car brand Polestar is aiming to boost its online presence by hiring a new agency to handle its…
car marketing
Škoda and Chelsea FC Women ‘substitute’ dull weekends
Škoda UK is aiming to build support for Chelsea FC Women and elevate the profile of the women’s game with…
Ineos Automotive steers integrated brief into Dept
Ineos Automotive, which just this week launched a new campaign for its Grenadier Station Wagon through Wonderhood Studios, has appointed…
Ineos Grenadier shuns the glossy shots for the boozer
Ineos Automotive, the car manufacturer launched by Sir Jim Radcliffe in 2016, is returning to its origins with a new…
How brands can drive change in the automotive space
In 2026, the most interesting customer experiences won’t happen on a website or in an inbox, they’ll be integrated into…
Chery UK ‘Get Carried Away’: Crouchy comes out on top
“He’s big, he’s red, his feet stick out the bed, Peter Crouch, Peter Crouch!” Yep, this week sees the return…
Ford drives global community initiative with Imagination
Ford Motor Company has launched a new global initiative designed to empower the car giant’s network of more than 9,000…
Škoda gears up for Halloween with ‘Šcary Challenge’
Škoda is aiming to get into the spirit of Halloween by inviting the public to get creative and celebrate the…
Major car brands sign up for ITV data-driven ad scheme
Leading car marques Range Rover, Volkswagen, Audi, Suzuki and Polestar are among the first to use ITV’s new addressable advertising…
Autotrader gets in gear to drive appeal with young Brits
Car marketplace Autotrader is aiming to become the go-to destination for motor buying and selling, whatever part of the journey…