Baber Smith hires Proximity chief
Baber Smith has appointed Proximity London director of client services and managing partner Emma Rush as managing director, following the…
DMA
A load of crystal balls…
What does the New Year hold for the leading lights of the DM industry and beyond? Ivan Idol polishes up…
Battle grows over postal hikes
DM printers and mailing houses are joining the fight against Royal Mail’s proposed price hikes, already dubbed “outrageous” by DMA…
Small, but perfectly formed
The DMA Awards, hey, don’cha just love ‘em! Apparently I had a great time, although, to be fair, what with…
AIS grabs DMA grand prix for O2
Archibald Ingall Stretton bagged the grand prix at last night’s DMA Awards, for its campaign to bring England’s rugby matches…
Greener charities ‘get more funds’
The vast majority of consumers urge charities to be more environmentally friendly in their marketing activity, according to a study,…
TNT secures top green standard
TNT Post is the first direct mail supplier to be awarded the highest BSI environmental standard for the DM industry,…
Logie: ‘Protect commercial freedom’
New DMA chairman Scott Logie has called on the trade body to take a leading role in preserving direct marketing’s…
Corporate TPS battle lines drawn
The DMA (UK) is urging members to back its call for a review of the Corporate Telephone Preference Service (CTPS),…
Wording tweaks can slash opt-outs
Opt-out rates can be slashed by up to 17 per cent just by making small tweaks in way the question…