Customers will share data but don’t rest on your laurels
Consumers around the world are finally coming to terms with the fact that the exchange of personal data is essential…
DMA
DMA links with Scottish firm for apprenticeship boost
The DMA is continuing to ratchet up its efforts to attract new blood into the industry by partnering with Glasgow-based…
DMC demands greater clarity on ‘grey areas’ of data law
The Data & Marketing Commission has waded into debate over firms using illegal email messaging to try to get opted…
Marketing young guns ‘want to challenge status quo’
Marketers overwhelmingly view themselves as “creatives” but there is a sharp contrast in how both professionals and students perceive their…
Edinburgh Napier duo scoop DMA ‘young guns’ award
Edinburgh Napier University duo Jez Carr and Alex Schotten have landed this year’s DMA Breakthrough Award, designed to celebrate the…
Rapp triumphs at DMA Awards with biggest gold haul
Omnicom’s UK data-driven marketing agency Rapp has emerged as the big winner from the first round of this year’s DMA…
DMA tries to drum up support for marketing jobs board
The DMA is calling on the creative industries to step up recruitment and support for entry-level marketing talent following the…
Govt urged to put brakes on radical data reform plans
Both charity and public sector organisations have urged the Government to be more cautious about its plans to reform UK…
COP out: Saving planet not among top industry concerns
The data and marketing industry is risking the wrath of environmentalists, after a “people-first” approach has emerged, with diversity and…
Trade bodies call for Govt to fund their industry training
Advertising and marketing industry bodies have welcomed Government plans for additional funding for skills development – set to be confirmed…