New Virgin Holidays chief Kirby flags up loyalty drive
Virgin Holidays’ new marketing and customer experience director Amber Kirby has pledged to put customer loyalty and digital experience at…
loyalty scheme
700,000 customers sign up for British Gas Rewards
Centrica is hailing the success of the £100m British Gas Rewards scheme, launched in April last year, claiming that just…
Ikea family buys Ikea Family architect Quant Marketing
Ikano Group, the company which was spun off from Ikea in 1988 but is still owned by the family of…
M&S brings in Starcount to put shine on Sparks strategy
Marks & Spencer is aiming to tap into the expertise which turned Tesco from a pile it high, sell it…
Rapp beats off rivals to net secret Waitrose CRM project
Rapp London has reportedly been appointed by Waitrose to handle a “secret squirrel” CRM project, which it is understood will…
Sainsbury’s bags a bargain with ‘cut-price’ Nectar deal
Aimia has offloaded the UK Nectar loyalty scheme to Sainsbury’s in a £60m “cut-price” deal just over a decade after…
Now Tesco culls 57 partners from Clubcard rewards
Tesco is facing further customer ire after the supermarket revealed it is cutting 57 partners from its Clubcard scheme within…
Customer backlash forces Tesco to delay Clubcard cuts
Tesco has been forced to put back its Clubcard rewards overhaul following a customer revolt, triggered by criticism that the…
Customers take swipe at Tesco over new Clubcard cuts
Tesco is facing a customer backlash over yet another overhaul of its Clubcard loyalty scheme, which has seen the value…
DunnHumby launches reality TV show for retail industry
DunnHumby is joining the likes of The Only Way is Essex, Made in Chelsea and I’m A Celebrity Get Me…