Customer backlash forces Tesco to delay Clubcard cuts
Tesco has been forced to put back its Clubcard rewards overhaul following a customer revolt, triggered by criticism that the…
loyalty scheme
Customers take swipe at Tesco over new Clubcard cuts
Tesco is facing a customer backlash over yet another overhaul of its Clubcard loyalty scheme, which has seen the value…
DunnHumby launches reality TV show for retail industry
DunnHumby is joining the likes of The Only Way is Essex, Made in Chelsea and I’m A Celebrity Get Me…
Eurostar goes off the rails with loyalty scheme overhaul
High-speed train operator Eurostar has raised a few eyebrows with the relaunch of its loyalty scheme after it warned customers…
Ikea to ditch Lida after seven years on loyalty business
Lida is set to lose its grip on the Ikea loyalty account – which it has held since July 2010…
£100m loyalty scheme fails to stem British Gas exodus
British Gas’ £100m investment in its new loyalty scheme appears to be too little, too late after shares in brand…
M&S chief hails data strategy as Sparks leads revival
Marks & Spencer has reaffirmed its commitment to data-driven marketing by insisting it wants data analysis “to become the glue…
Waitrose hunts CRM agencies as Field Day shrinks
Waitrose is holding talks with direct marketing agencies about its CRM business, including the MyWaitrose scheme, as part of plans…
Ikea online expansion is ‘biggest change since launch’
Ikea is attempting to boost its online sales by running trials to flog its flat-pack furniture through the likes of…
Tesco braced for fall-out from Clubcard deal with Uber
Transport for London’s decision to strip Uber of its licence to operate in the capital has set off alarm bells…