Lloyds to invest £3bn in data and technology overhaul
Lloyds Banking Group is attempting to stave off rampant competition in the market by tackling its legacy systems with a…
data strategy
Match jumps into bed with Mediacom for data-led task
Online dating service Match is embracing a new data-driven media strategy designed to get under the skin of its user…
Analytics has the X-factor but firms lack culture club
Data analytics is continuing its inexorable rise as a driver of business strategy, boosted by the uptake of big data,…
How Blueberry Wave helps clients navigate data storm
The UK data industry has come a long way since firms relied on a combination of the Electoral Register, product…
CACI lands Scottish Census digital overhaul contract
CACI might be facing a reduced role in gathering the UK Census, as the Office of National Statistics investigates new…
Media iQ hires Estée Lauder chief for top marketing role
Global analytics and technology company Media iQ has recruited Estée Lauder director of media Nicola Young to drive firm’s marketing…
EasyJet overhaul sparks hunt for first chief data officer
EasyJet is aiming to bolster its use of data by bringing in a new chief data officer to lead its…
Used car giant brings in Shop Direct digital supremo
BCA, which claims to be the UK and Europe’s largest used vehicle marketplace, has appointed former Shop Direct group customer…
Marketers still struggling to connect despite data boom
Despite increased sophistication in how marketing data is being collected and used, the sheer volume of data means brand owners…
WPP buys Mash to bolster Kantar Consulting operation
Just days after pooling its four divisions into one, WPP’s data division Kantar Consulting, has acquired London-based brand strategy and…