Facebook slams brakes on Admiral insurance plan
Facebook has forced Admiral to pull the plug on a new scheme – which was designed to set the price of…
social media
Brown-Forman gives liqueur brand to Communicator
Communicator, the Shoreditch agency which works across social, digital and direct marketing, has won the account for black raspberry liqueur…
Charities have razed media channels ‘like rainforest’
MC&C founder and chief executive Mike Colling has likened the way charities have been using media channels to the “burning…
Red Bull tool claims to cut through Twitter clutter
Red Bull is claiming yet another “world first” with the launch of a new disruptive social media tool called Shout/out,…
MEC proves cut above rest for Wilkinson Sword brief
Wilkinson Sword women’s products are likely to have a much higher profile on social media sites after the company’s new…
CMA fingers social media agency over hidden ads
Social media agencies have been warned that the Competition & Markets Authority (CMA) will not tolerate ‘hidden’ ads after finding…
Facebook says it will force ads through ad-blockers
Facebook has signalled its intention to tackle the rising threat of ad-blockers by forcing desktop users to view ads whether…
Consumers ‘not fooled by paid-for social content’
Any companies still under the illusion that a social media strategy simply takes a few daily automated updates and splurges…
Ad bombardment triggers exodus from social media
As the likes of Facebook, Twitter and Instagram dream up ever more ingenious ways for brands to advertise, this bombardment…
Customers give up on social media to resolve issues
Social media is among the last places consumers want to go for customer service, according to a new survey, which…